This
article was published in the February 2024 edition of NTEA News.
North
America’s largest work truck event also serves as the world premiere for the
biggest stars in the commercial vehicle universe. New EVs, internal combustion
commercial vehicles, and the components, equipment and services that make them
more efficient and effective for a wide range of vocational applications will
debut at Work Truck Week® 2024.
“One
of the reasons busy industry professionals make time to attend Work Truck Week
is to take advantage of the unmatched opportunity it provides for them to not
only see, but touch, explore and even drive the latest products from more than
500 exhibiting companies,” says Steve Carey, NTEA president & CEO. “Plus,
only at Work Truck Week can they meet one-on-one with manufacturer engineers
and technical specialists, industry experts and their peers to discuss
technology, trends and how to improve their operations.”
Many
of the biggest product announcements will be made during the more than two
dozen press conferences scheduled Tuesday, March 5, through Thursday, March 7.
The press conference schedule is available at worktruckweek.com/mediacalendar.
Attendees
can review some new products ahead of time by visiting the Product Gallery at wtw24.mapyourshow.com.
Register and create a WTW24 Planner to build a personalized calendar including
exhibitors, products and educational sessions to maximize time at the event.
An
hour before the main exhibit hall opens March 6–7, see what’s new from 25
first-time exhibitors in New Exhibitor Pavilion located in Rooms 137–139 across
from the Hall I Work Truck Show exhibit hall entrance.
All
Work Truck Week attendees can experience commercial vehicles with the latest
advanced technology, fuel, sustainability offerings and propulsion systems
during Ride & Drive March 6–7. Featured vehicles incorporate advancements
that promote reduced fuel usage, greenhouse gases or particulate matter.
In
addition to all the new products on display, Work Truck Week also provides
opportunities to look into the industry’s future. Green Truck Summit focuses on
the evolution of the commercial vehicle landscape as the shift toward zero
emissions continues to accelerate. Leading commercial vehicle manufacturers
will share their latest chassis specifications and designs, review body and
equipment installation options and provide insight into future vehicle plans
during 15 Chassis Update Sessions offered as part of the educational program.
For
a complete event schedule, session descriptions, registration and more, visit worktruckweek.com
or contact NTEA (info@ntea.com
or 800-441-6832).