Ben Winter
2025-2026 NTEA Board Chair
Vice Chairman/Business Development Transfer Flow (Chico, California)
Work Truck Week 2025 (WTW25) … what a week! As I mentioned during NTEA’s Annual Meeting, our industry devotes an amazing amount of time to navigating uncertainty, adapting to new market demands and coming up with creative solutions. I view WTW as the culmination of our efforts throughout the past year. This is the time where we can celebrate the people and innovative companies that make the commercial vehicle community such a driving force.
A highlight of the week was to have so many industry leaders at the NTEA Annual Meeting, offering a moment of celebration and recognition. I can’t tell you how exciting it was for me to lead the Q&A with our keynote speaker — Coach K, one of the most accomplished basketball coaches in history. His keynote, which included humor, humility and heartfelt stories, did not disappoint.
WTW25 was an exceptional week, both in terms of attendance and engagement. Seeing so many passionate professionals come together to share knowledge, celebrate achievements and explore new possibilities was deeply rewarding. As we move forward, we are committed to building on this momentum, continuing to provide platforms for innovation and connection within our commercial vehicle community.
As I begin my term as NTEA Board chair, I am thrilled to take a moment to reflect on the success of WTW25, which brought together professionals, innovators and thought leaders from across the work truck industry. This year’s gathering featured an expansive exhibit hall, insightful educational sessions, engaging special events and abundant networking opportunities — all designed to foster connections and showcase the latest in technology, products and services.
As always, the exhibit hall was undoubtedly a highlight. With exhibitors showcasing cutting-edge innovations, it served as a vibrant marketplace of ideas and solutions. Attendees had the chance to explore a diverse range of products that are shaping the future of our industry. The enthusiasm of exhibitors and attendees alike illustrated the shared commitment to advancing our industry.
Educational sessions were another cornerstone of the event. Attendees participated in a variety of offerings led by industry experts. These sessions covered critical topics, including best practices, regulatory updates and the integration of new technologies. The interactive nature of these discussions allowed participants to engage directly with presenters, fostering a collaborative learning environment. The feedback we received was overwhelmingly positive, with many expressing appreciation for the practical insights and actionable strategies they could implement within their organizations.
Networking opportunities were abundant throughout the event. From well-attended events like Opening Reception and Annual Meeting to informal networking on the show floor, during educational sessions and in the hallways of the convention center, industry professionals had numerous avenues to connect. These gatherings allowed attendees to share experiences, forge partnerships and cultivate relationships that will benefit their businesses for years to come. In an era where collaboration is more important than ever, these personal connections are invaluable.
I would like to extend my heartfelt thanks to everyone who participated in WTW25 — attendees, exhibitors, speakers, sponsors and supporters. Your involvement is what makes this event what it is. We look forward to seeing you all next year for WTW26 as we continue to drive progress and transformation in our industry together.