U.S. Potential Sales of Work Trucks and Truck Equipment by Geographic Market
NTEA’s U.S. Potential Sales of Work Trucks and Truck Equipment by Geographic Market helps companies determine potential product sales to 106 application (end-use) markets in all 50 states and 383 metropolitan statistical areas (MSAs).
In addition to market size, this resource enables you to
- Determine market share in each location
- Assign sales regions
- Measure sales performance across time
- Support market plans
The digital component of this report functions as an econometric model that can be modified to represent product markets (as opposed to the printed report which represents the entire industry). It consists of all Excel files used to create the report data. A tutorial is included with the Excel files which explains how to modify the data for your own purposes. There is one file each for U.S. and state information, and eight files for the MSAs.
The latest edition is available on Shop NTEA ($99 for Association members; $299 for nonmembers).
Contact NTEA’s team (800-441-6832 or email@example.com) with any questions.
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