U.S. Potential Sales of Work Trucks and Truck Equipment by Geographic Market

NTEA’s U.S. Potential Sales of Work Trucks and Truck Equipment by Geographic Market helps companies determine potential product sales to 106 application (end-use) markets in all 50 states and 383 metropolitan statistical areas (MSAs).

In addition to market size, this resource enables you to

  • Determine market share in each location
  • Assign sales regions
  • Measure sales performance across time
  • Support market plans

The latest edition is available on Shop NTEA ($99 for Association members; $299 for nonmembers).

Report includes both print and digital components

  • Print portion: received in the mail
    • Represents the entire industry
  • Digital component: sent via email
    • Functions as econometric model that can be modified to represent product markets
    • Consists of all Excel files used to create the report data
    • Includes tutorial with Excel files explaining how to modify the data for your own purposes
    • One file each for U.S. and state information, and eight files for the MSAs

Contact NTEA’s team (800-441-6832 or info@ntea.com) with any questions.

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